Why Use a Buyer's Broker?
I work with
enlightened buyers, those people who work with Exclusive Buyer’s
Agents.
Traditional real estate agents are sales people. They contract with
sellers to sell their homes for the best price possible on the best
possible terms for the seller. My job as an Exclusive Buyer’s Agent
is to get the lowest possible price and terms for the buyer. I
don’t sell real estate. I am a broker, and I broker the
transaction.
I don’t take listings, I have no inventory. I have no built-in
incentive to show you my own listings so that I get compensation
from both the buyer and the seller. I work as a broker, a
service. An intermediary, a negotiator who works for only buyers.
When you walk past a real estate office, see a photo of a home that
interests you, and enter the office to ask about the details, you
are speaking to someone who represents the seller. In other words,
you are speaking directly to the seller. For many years, buyers did
not know this. Many still do not. In the course of conversation,
you may inadvertently gave away information that would compromise
your bargaining position.
In the spirit of consumer protection, many states have passed
disclosure laws that require real estate agents to disclose who they
are working for at first contact with the buyer. Even so, many
buyers slip information that weaken their leverage: “We would like
to be settled when school starts” or “we only have eight weeks
before we close on our present home.” They have no counsel to speak
for them, to caution them.
Exclusive Buyer’s Agents remove any conflict of interest.
Traditional real estate companies may offer you something called
“dual agency,” where they represent both the buyer and the seller in
the same transaction. Beware. A parallel would be the same
attorney representing both the plaintiff and the defendant in a law
suit. Even the National Association of Realtors has cautioned
buyers against the use of dual agency.
Dual Agency: Legal? Yes. Smart? Of course not.
Buyer’s Agents have the buyer’s interests in mind. They act as
personal advocates. Statistics have shown that those who have used
buyer’s brokers pay 91% of the offering price, whereas those using
traditional brokers pay 96%.
I can offer you full representation FOR NO ADDITIONAL COST. The listing agent and the seller negotiate the commission rate of the real estate agents involved, and the commissions are subtracted from the seller upon settlement. There is no additional cost for full buyer representation...
Why wouldn’t you use an Exclusive Buyer's Agent, one who will offer
you full fiduciary representation, diligence, disclosure, loyalty,
accountability? FOR NO ADDITIONAL COST.
Why not get it right the first time??